Association of Texas Professional Educators
Association of Texas Professional Educators

The ATPE Social Exchange

A social media toolbox to help you spread the word about ATPE

   


In recent years, the rise of social media has allowed users to increase small business traction, connect with people from all over the world, and even become international superstars—so why not use it to increase ATPE membership?

The 2021-22 membership campaign is in full swing, and we want your help to share the benefits of ATPE with as many Texas educators as possible.

Using this social media guide, you will be able to assist ATPE in reaching its fullest potential—one social media post at a time!

 Facebook

If you are an avid Facebook user, you have multiple opportunities to share your ATPE experience with fellow Facebook friends. It has never been easier to show your ATPE pride.

Add a Frame

A simple and easy way to show your support for ATPE is by adding a Facebook frame to your profile picture. ATPE has created multiple ATPE-focused frames for you to enjoy year-round. 

Click here to check out the Facebook frames available on Facebook!

To access these frames, log in to your personal Facebook account, head to your profile, click your profile picture. Then you will be prompted to either “add a photo” or “add a frame” in the pop-up dialog box.

You will then click “add a frame” and search “ATPE” in the search box to the left. You can then choose a frame to add to your profile picture that advocates for ATPE and invites others to ask you about the great things ATPE does for Texas educators! 

Post about ATPE

Another way to voice your love for ATPE on Facebook is by posting about us. You can share your own words and photos, or use one of the scripts and photo below with your own personalization: 

Social Media Script:

Click here to download the graphic to use on Facebook!

Scripts:

  • This year has been a challenge for many of us. I know I (PERSONALIZE WITH YOUR OWN EDUCATOR EXPERIENCE DURING THE PAST YEAR). With so many challenges and triumphs, I am thankful to be an ATPE member through it all! ATPE has given me the opportunity to meet amazing educators across the state of Texas and educate students with peace of mind. Want to know more about ATPE? Just message me!
  • I love being a member of ATPE. It has provided me (PERSONALIZE WITH WHAT ATPE HAS GIVEN YOU). Are you interested in having the same type of experience in an educator organization? Message me and I can help you get signed up.
  • Educator friends: Have you ever thought about joining an educator group that advocates on behalf of all public school employees in both Austin and Washington, D.C.? Then you should join ATPE. Message me and I can help you learn more!
  • Joining ATPE is one of the best decisions I have made as an educator. I can focus on teaching my students knowing that ATPE has my back. Want to learn more? Message me, and I’ll be happy to tell you all about why ATPE can’t be beat! atpe.org/join-2021

That’s it! You’re ready to start posting about ATPE and the benefits of membership. Don’t forget to follow and like ATPE’s official Facebook page at www.facebook.com/officialatpe. We are constantly posting new content you can share with your friends!

 Instagram

Using Instagram’s platform, ATPE members can share photos and graphics with their followers at the click of a button! We have provided a few unique ATPE graphics that you can save to your device and then share with your followers and friends.

Click here to download the graphic to use on Instagram!

If you are interested in using Instagram, open your account, click the + at the upper right hand corner, and select the ATPE graphic that you have saved on your device.

Click the “next” in the upper right corner twice and choose a script to put in the “write a caption …” box.

Once that is complete, hit “Share,” and there you have it! You have officially made an Instagram post sharing your support for ATPE.

Below are a few example captions that you can use to spruce up your post, complete with hashtags that you can follow to connect with your fellow ATPE members!

Don’t forget to follow ATPE’s official Instagram account at www.instagram.com/officialatpe or @OfficialATPE.

Instagram Social Media Scripts:

  • @officialatpe gives me the resources I need to be a successful educator. Go to atpe.org/join-2021 to learn how you can join today! #atpe
  • I am a proud @officialatpe member. ATPE has given me the opportunity to educate students with peace of mind. Are you interested in learning more about ATPE membership? Check out atpe.org/join-2021 to learn more. #atpe
  • This year has been challenging. Thankfully, I am an @officialatpe member. ATPE has given me opportunities for professional development, connection with other educators, and peace of mind! Interested in learning more about ATPE? Go to atpe.org/join-2021 to learn more! #atpe
  • Interested in the great things @officialatpe does for Texas educators? Message me to learn about my membership and check out atpe.org/join-2021 to find out more! #atpe

Also, ATPE has official Instagram GIFs!

Click here to download the graphic to use on your Instagram story!

If you want to share a picture to your Instagram story, open the app, swipe to the right when on the home page, click the square in the bottom left corner, and then choose the graphic you downloaded above. Once that photo is on your screen, add the GIFs by clicking the smiley face in the square at the top right of the screen, then clicking the GIF icon, and typing “ATPE” in the search bar. There, you will be able to use the GIFs ATPE has created on your graphic. Once you choose and place your GIF on the graphic, hit the “send to” button in the lower right-hand corner, and then click the blue “share” button next to “your story.” There you have it! You have shared an Instagram story with GIFs!

 Twitter

Want to tweet about why you love ATPE? It is as simple as logging in to your account, typing out your tweet, and hitting send!

Through Twitter, you can reach a wide audience of education stakeholders, friends, and family. Your 280-character tweet could help convince a fellow Texas educator that it is time to join the largest educator association in Texas.

Below you’ll find a few sample tweets, some graphics you can add to your tweets, and hashtags that we recommend using. You’ll also find a list of ATPE-related accounts to follow and interact with to get the latest news and content from ATPE.

Graphics

Click here to download the graphic to use on your Twitter!

Twitter Social Media Scripts

  • @officialatpe gives me the resources I need to be a successful educator. Visit atpe.org/join-2021 to learn how you can join today! #atpe #txed
  • I am a proud @officialatpe member. ATPE has given me the opportunity to educate students with peace of mind. Are you interested in learning more about ATPE membership? Check out atpe.org/join-2021 to learn more. #atpe
  • This year has been challenging. Thankfully, I’m an @officialatpe member. ATPE has given me opportunities for professional development, connection with other educators, and peace of mind! Learn more at atpe.org/join-2021 #txed #ATPE
  • Interested in the great things @officialatpe does for Texas educators? Message me to learn about my membership and check out atpe.org/join-2021 to find out more! #atpe

Hashtags to use and follow

#TXED
#ATPE
#TexasEducators
#PublicEd
#texaspubliced
#ProfessionalEducators

For legislative and advocacy posts: #txlege

ATPE Twitter Accounts
ATPE
@officialATPE

Shannon Holmes, ATPE Executive Director
@ShannonJHolmes

Governmental Relations
@TeachTheVote

Jennifer Mitchell, Governmental Relations Director
@ATPE_JenniferM

Lobbyists
@ATPE_MontyE
@ATPE_AndreaC
@MarkWigginsTX